Introducing the Golden Hour Collection: Jessica Flinn Launches New Laboratory-Grown Diamond Range

Art. 625

Experience the glow with Jessica Flinn’s newest collection, where every laboratory-grown diamond is crafted using solar and wind energy, and every metal is entirely recycled. The Golden Hour Collection stands as a testament to the company's commitment to sustainability, reflecting its dedication to innovative practices that honour the planet. With each laboratory-grown diamond created from 100% renewable energy sources, this collection is a forward-thinking approach to eco-friendly luxury.

Each design in the collection has been considerately selected from the brand’s existing collections to ensure that customers can choose from their favourite designs, now reimagined to be greener and more sustainable. With ten rings in the collection, ranging from bold toi et moi engagement rings to simple, vintage-inspired wedding bands, the Golden Hour Collection ensures there’s a design for everyone.

Jessica Flinn-Allen (CEO) says, "We travelled to India with a clear mission to make sure our gemstone suppliers shared our ethical values and commitment to the environment. During this trip, we discovered the incredible potential of solar-powered laboratory-grown diamonds. That moment sparked our inspiration to create a collection centred around these eco-friendly gems. It was essential to us that every diamond in this collection came from a laboratory powered entirely by renewable energy. The result is a stunning collection that not only looks beautiful but is also kind to the planet.”

Every ring in the collection is not only made using laboratory-grown diamonds, they are also expertly crafted using 100% recycled gold as well as platinum. This marks a significant milestone for the brand, as it’s their first collection to incorporate recycled platinum. The challenge of recycling platinum, given its unique properties, makes the collection a notable achievement. Jessica Flinn Fine Jewellery is dedicated to leading the way in the industry, showcasing the potential for sustainability in luxury jewellery:

Jessica Flinn shares, “We’re hoping that by showing that it is possible to create beautiful jewellery using 100% recycled metals as well as more environmentally friendly gemstones, others will follow suit and together we can work towards making the jewellery industry more responsible.”

Jessica Flinn’s Golden Hour Collection is a reflection of the brand’s long-term commitment to sustainability. The Golden Hour Collection is just one step in Jessica Flinn Fine Jewellery’s journey toward a greener future, with plans to continue exploring innovative ways to reduce the environmental impact of luxury jewellery. This collection is not only a celebration of what’s possible today but also a promise of a more sustainable tomorrow.

By challenging traditional norms and embracing new designs, gemstones, and techniques, Jessica Flinn Fine Jewellery continues to create an inclusive, progressive, and welcoming environment.

September 16 2024