Bradley’s Jewellers Unveils Christmas Wreath Collection to Tempt Festive Shoppers

Art. 512

Independent and multi-award-winning jewellery business Bradley’s Jewellers York has launched its new Christmas Wreath Collection, exclusively designed and made in Britain to celebrate the festive season and mark the traditional start of Advent on Sunday, December 3.

The range of brooches, stud earrings and pendants draws inspiration from York Minster’s decorations for the traditional religious period of Advent, taking place across the four Sundays up to December 25, and the secular meaning of the Christmas Wreath as a form of winter decoration.

Bradley’s Jewellers York owner Kay Bradley says,

“We have always placed a wreath above our front door on Low Petergate to symbolise a warm welcome during the holiday season. It is an important part of our exterior Christmas decorations, which we have become known for throughout the city. This year, our decorations are matched with the new Christmas Wreath collection, set with rubies, emeralds and diamonds.”

To distinguish her designs, Bradley opted for a decorative bow around a circle of gemstones to evoke the idea of a Christmas present waiting to be opened. This looping detail required numerous tweaks to ensure the correct size and proportions for the wearer but also to allow for meticulous polishing and finishing at the manufacturing level to meet Bradley’s high standards.

The entire collection was cast and manufactured with the support of Birmingham-based supplier Weston Beamor, providing the conditions for each Christmas Wreath piece to be stamped with the ‘Created in the UK’ mark.

Owen Lee, Jewellery Designer at Weston Beamor, comments,

“Our passion is to help our customers bring their designs to life. When Kay and her team approached us about this exciting project, we couldn’t wait to help! From drawing to finished piece, we have helped to weave Kay’s vision into beautiful, finished pieces. The bold Christmas colours of white diamonds, rubies and emeralds make the pieces really evocative of Christmas treasure.

“The finishing touch is the ‘Created in the UK’ mark - Kay’s passion for creating collections based around British heritage and tradition whilst working with and supporting UK jewellery manufacturers only enhances its meaning. The whole team have loved working with Kay and her team to create the wreath collection and look forward to working with them on many collections to come.”

The Christmas Wreath Collection has launched with an initial product drop crafted in 9ct yellow gold with natural diamonds, rubies and emeralds. Bradley’s Jewellers will continue to add to the collection with 9ct white and rose gold versions, plus 18ct gold, silver and platinum options in response to customer demand and bespoke requests. An anticipated variation of Bradleys’ design features alternating rubies and emeralds to capture the quintessential combination of Christmas colours.

Kay Bradley adds,

“Christmas is our busiest and most exciting time as an independent retailer. Plus, we opened our store on at Christmas, so this time of year holds real significance for the entire team. Personally, I have attended York Minster’s Advent services every year since the store opened, and they are a great escape from the hustle and bustle of Christmas shoppers in the city. This is what inspired me to create my own homage to the traditional Christmas wreath and all that it stands for.”

November 20 2023